Alex Mouw grew up in associations and followed her parents (who founded the Computer & Communications Industry Association in 1972) into the association community more than 20 years ago. Her early interest has evolved into a passion for helping non-profits to leverage strategy and diverse technologies to achieve their individual missions.

As a nonprofit industry advisor at Amazon Web Services (AWS), Alex provides knowledge that empowers non-profits to make better digital technology decisions, facilitates mission achievement, and accelerates goals. Alex is a frequent speaker and writer on topics including: digital strategy, member engagement, revenue diversification, data-informed decision making, AI and machine learning, and being a digital nomad.

When not working, Alex loves hiking, traveling, cooking, and checking out wineries and breweries with her husband and two teenage sons.